My experience is that the wording that is used in an interface can have enormous impact on the usable. The choice of words within one digital application can be creative, as long as it is consistently applied. Because there is no consensus on how certain actions are named, thing can get complicated. As a user you interact with multiple interfaces each day and when the wording for the same action changes per application, it can get difficult. Each term has a different feeling, so I can imagine that the context of the website can influence on how you label certain interactions. Here are some varieties I came across so far to highlight the lack of consensus:
Website | Name for "sign in" | Name for "create account" |
---|---|---|
IMDB | Sign in | Create new account |
Amazon | Sign in | Create account |
Uber | Sign in | Sign Up |
Airbnb | Log in | Sign Up |
Delta | Log in | Sign Up |
NY times | Log in | Subscribe |
Sign in | Create Account | |
Spotify | Log In | Sign Up |
Ebay | Sign In | Register |
Log in | Sign up | |
Etsy | Sign in | Register |
Kickstarter | Sign in / Log in | Sign up |
Wikipedia | Log in | Create account |
Dropbox | Sign in | Sign up |
Log In | Create an account / Sign Up | |
Flickr | Log In | Sign Up |
Log in | Sign up | |
Log in | Sign up | |
Snapchat | Log In | Sign up |
Vimeo | Log in | Join |
Soundcloud | Sign in | Create account |
Wordpress | Log In | Sign Up |
Yahoo | Sign in | Sign up |
VK.com | Log in | Sign up |
Windows live | Sign in | Create account |
Sign in | Sign up / Join now | |
Netflix | Sign In / Login with Facebook | Sign Up |
Imgur | sign in | sign up |
Tumblr | Log in | Sign up |
Stack Overflow | Log In | Sign up |
Twitch | Log In | Sign up |
GitHub | Sign in | Sign up |
Log in | Sign up | |
PayPal | Log In | Sign Up |
BBC | Sign in | Register |
Craigslist | Log in | Create account |
Booking.com | Sign in | Register |
Walmart | Sign In | Create an Account |
Samsung | Log In | Sign Up |
Dribble | Sign in | Sign up |
Wouldn't it be easier if we could use one term for a "Sign in"-functionality across all websites? The user is necessarily "lost", but some consistency would definitely help.